People as Competitive Advantage

This course gives every HR professional a core understanding of our role. What is the real role of people in business, and how can we build a company that truly leverages people for competitive advantage?

Headshots of People

Course Snapshot

4-6 Hours over 5 Weeks
Next session: Jul. 8
Enroll by: Jul. 15
Online social learning in teams of 30-50
Certificate of completion, SHRM + HRCI credits

Course Overview

How do we attract and retain the right people? How do we engage them? What does digital mean for our people, our customers, and the ways we work? How do we redesign our organizations to best leverage, empower, and inspire them? People as Competitive Advantage explores these questions and asks how we can best transform ourselves and our organizations to put people first.

Case Studies

  • Chevron Puts Talent First

  • The AirBNB Experience Extends to Employees

  • ING Goes Agile

This Program was created by:

  • Founder & Dean of the Josh Bersin Academy - Josh Bersin

  • Co-founder & CEO, Nomadic Learning - Matt Burr

  • Learning Design - Debra Newcomer

  • Lead Writer - Amanda Burr

  • Video & Animation - Tatiana McCabe

  • Production Coordinator & Media Management - Mike Estler

  • Resource Management & Production - Carolyn Ruocco

  • Video Editor - Brad Hinkle

Questions You'll Explore:

  • What role does the talent economy play in 21st century strategic business decisions?

  • What are “moments that matter” and how can we reduce friction around them?

  • How do we map the employee journey and what do we learn by doing it?

  • How can technology support and facilitate HR into the flow of work?

  • What are the digital tools every HR professional should know and use?

  • What are the technology trends that will likely impact future purchasing decisions?

  • What are the key principles of Agile and why are they relevant for HR?

A look inside the platform

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Explore platform features first hand.


Field Manuals

People as Competitive Advantage is made up of four Field Manuals (our version of an online module). Each one contains a variety of types of content and social exercises culminating in a mini-project, reflection, or debate. Each Field Manual will take you between 30-45 minutes to complete but you can jump on and off at your own pace, as often as you’d like. The deeper learning happens in the discussions with your fellow learners, so be sure to check in on the conversations regularly.

Field Manual Overview:

  • 30-45 minutes to complete

    Bite-sized, easy to read modules for an efficient learning experience.

  • Self paced

    You can jump on and off at your own pace, as often as you'd like.

  • Engaging learning modules

    Each field manual contains different types of content and social exercises, all culminating in a mini-project, reflection, or debate.

  • Strategic HR

    This Field Manual asks us to re-envision how we as an organization leverage our talent and how we see our roles. It offers tangible tools to help us update our approaches to ensure people are at the forefront of decision-making and align our work with the business strategy.

  • The Employee Experience

    This Field Manual asks us to dive into what it’s really like to be an employee at our organization. It highlights how thinking about “moments that matter” and employee journeys can reshape employee interactions with HR and each other.

  • The Digital Imperative

    This Field Manual explores how we can use technology to transform our HR practices so that they are “in the flow of work” and so that we are freed up to do the strategic work that only we can do.

  • The Agile Organization

    This Field Manual looks at the Agile mindsets, workflows, and approaches that help individuals and organizations thrive in today’s dynamic, global, and crowded business landscape.

  • Persuasive Communication

    Getting a handle on the data, and our insights into it, is just half the battle. This Field Manual explores how we frame the data for others, from the stories we tell with and about it, to the techniques we use to translate it into reports, presentations, and visuals.

Start your skill development journey.

Featured Voices

Josh Bersin
Josh Bersin
Global Independent Analyst; Dean of Josh Bersin Academy
Jess Yuen
Jessica Yuen
Advisor to People-Focused Leaders of Jessica Yuen LLC
Maarten van Beek
Maarten van Beek
Sr. HR Director, Retail Banking of ING

Enroll in People as Competitive Advantage.

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All Courses Feature:

Skill-building, cohort-based learning.

You work collaboratively, so why should your professional development happen in isolation? Advance through time-bound programs and self-guided content with peers from around the world.

Access to the largest global community of HR professionals.

Academy members come from over 130 countries and represent more than 500 organizations across dozens of industries.

Certificates focused on real-world strategies.

Earn SHRM and HRCI recertification credits with more than 25 robust courses led by top industry leaders.

Learning content designed with you in mind.

Leading experts share insight into core topics and high-visibility trends through thousands of easily accessible microlearning assets and resources.

Real-world courses create
real-world results.

Human-Centered Leadership

"This is an excellent program that really breaks down the topic of leadership and gives practical tips that can immediately be put into practice."

Accelerating Your HR Career

"I loved how comprehensive the course was. The reflections gave me great points for my next discussion with my leaders, and I feel like I learned a lot about myself while completing them!"

Change Agility

"The videos of Lego and Telstra were really useful. The concepts were clear. I need my boss and colleagues to do this course, too, as we sometimes struggle with change processes!"

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